Making Money With Adsense

What is Google AdSense?
Google AdSense is a fast and absolutely ridiculously easy way for people with websites of all types and sizes to put up and display relevant Google ads on the content pages of their site and earn money. Because the Google AdSense ads relate to what your visitors came to your site to read about, or because the ads match up to the interests and characteristics of the kind of people your content attracts, you now have a way
to improve your content pages AND make some serious bucks off of them.

How to get started with Google AdSense?
You can sign up with Google Adsense at https://www.google.com/adsense. After your application is approved you have to get a code given to you by Google Adsense into your web pages. The code creates relevant ads based on the content of your site. When a visitor clicks on an ad, Google pays you per click.

Free Google AdSense Optimization Tips?
1-There are specific areas in your web pages that are recommended by Google which have been found to generate more clicks.

2-Ads placed above the fold tend to perform better than those below the fold. A 728x90 ad under your title or header graphic is a good place for a google adsense ad.

3-Ads placed near rich content and navigational aids usually do well because users are focused on those areas of a page the most.

4-Google Adsense Ads that are merged within the content, like the ads you see on the right hand column, perform very well.

5-You should make your Google Adsense ads look as a part of your web page. They shouldn't look like an advertisement. Users search the internet for content, not ads.

6-In order to know how effective a specific website or ad placement is use distinct channels. This will allow you to discern what performs best on a specific website. Using channels will tell you what sites are making money, what advertisements are making money and what ad position is the most profitable on a specific website.

7-Adjust your font face and font size to look similar to the Google Adsense ads. Adsense advertisements are usually in Arial, 11px.

8-Test Test! Only by tweaking your ads, changing the sizes, colors and locations, can you actually see what works best for your specific site.

What Kinds of Ads Will I Get on My Site?
There are some kinds of ads you wouldn't want to have on your site, such as pornographic ones or ads for multi-level marketing schemes that say, "Make $30,000 a month just for watching TV!" In big red letters.
Well, you can put your mind at ease. Google has an ad review process that checks the ads they send to your site. This process ensures that the ads that you serve up are family-friendly and that they comply with Googles strict guidelines.
Googles ad-checking team combines sensitive language filters, input from site owners like you, and a team with good common sense to filter out ads that could be inappropriate for your content. And if thats not enough, you have the capability to block competitive ads and choose your own ads. Thats another nice feature: Google kind of lets you run your own show.
Now, another thing you might be concerned about is whether the ads will clash with the look, feel, and color schemes you've got going with your site. Don't worry. You can customize the appearance of ads and choose from a wide range of colors and templates. Same thing goes for your search results page. And reports are customizable, too. Google provides flexible reporting tools that allow you to group your pages any way you want.
That means you can view your results by URL, domain, ad type, category and more so that you can figure out where your earnings are coming from.

What are Users Saying about AdSense?
Here are a few of my favorites:
• We're seeing this impressive new revenue stream without incurring any costs. We're maximizing our previously unsold inventory, and our revenue per page figure continues to grow..
- Scott Zucker, Executive VP and COO, Intelligent Content Corp, PetPlace.com

• It took no time at all to copy and post the code on individual pages, and it fits well with our content management system and with the look and feel of all our pages..
- Steve Larson, Founder of Our-Hometown.com

• Instead of spending money to hire an additional sales rep to sell ad banners, Google ads have become a virtual sales tool for us. Now we're able to get hold of thousands of dollars in additional advertising revenue each month that we would very likely have missed without Google AdSense..
- Robert Hoskins, Editor and Group Publisher, Broadband Wireless Exchange.

• Google shows targeted ads reflecting the sorts of information and services SeatGuru visitors want. For a small business like mine, this is the best approach to advertising. You set it up easily, it automatically serves relevant ads, and it takes very little of my time..
- Matt Daimler, Founder, SeatGuru.com .

• At the beginning I was very concerned that I might lose traffic to competitors. I only used AdSense on a limited number of the sites pages, and I watched the stats very carefully. If the traffic, pages per visitor, or conversion rates dropped I knew I could easily pull the ads...Since implementing AdSense, our ad revenue has increased more than tenfold, and 100 percent of my available inventory is now sold through AdSense.. - Vik Kachoria, Entrepreneur, Real Adventure.

Am I Going to Make a Lot of Money Off of This?
While you can't guarantee results, of course, since a lot of your success lies in your own hands. A lot of webmasters are making a lot of money off of AdSense, and there's no reason you shouldn't be one of them.
The amount of money you can make with Google AdSense mainly depends on what users need your Website fills. For instance, a site about women's issues can make some serious bucks on AdSense because of the high level of competition for related keywords.
The CPC (cost per click) is the amount you get paid every time a user clicks on one of those ad banners. CPC rates for competitive keywords can be more than $1, which translates directly to your sites earning potential within the program.
However, if you're in a less competitive market, you'll make less money.That's just a fact of life. Still, it's unusual to see anyone using Google AdSense report earnings of less than an $1 CPM (cost per 1000 impressions), and the average runs in the range of $4-$5 CPM. Some people are making an effective CPM of $15 or more with AdSense. Oh, and best yet, this is all after Google takes its commission.

About that commission.Commission is definitely one thing that's a little bit not stable with AdSense. Google doesn't publicize it's cut, and only displays the publisher's cut in member reports, so getting good, accurate information on this has been difficult.
Till today, comparisons of AdWords rates with AdSense earnings add up to commissions of between 40% and 60%. People chew over all the time on user boards as to why Google refuses to publish its commission rates, but no one has the answer. It might have something to do with legal reasons or it could just be that Google wants to retain the ability to change rates without having to send out an announcement about it each time, which costs money.